When it comes to marketing your product or service, targeting the right audience is crucial. Defining your target customer helps you tailor your messaging and approach to resonate with those who are most likely to convert into customers. But how do you go about defining your target customer? In this article, we'll guide you through the steps of understanding your market, developing buyer personas, conducting research and creating a marketing strategy that will help you reach the right people at the right time.
Read more ...As technology advances and more artificial intelligence (AI) systems are developed, it's only natural to feel a sense of unease at the thought of robots taking over the jobs of nurses, doctors, and other healthcare professionals. The same applies to fears of AI controlling the world and virtual reality-addicted kids and adults running around in their non-existent dream world. Even the prospect of a genetic test that could potentially reveal the day of one's death can be a frightening concept.
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