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Geo-Location Mapper

Have you ever wondered how Google Maps knows exactly where you are? Or how it can suggest the best route to take based on your current location? The answer lies in a powerful feature called geolocation, which uses a combination of GPS, Wi-Fi, and cellular data to pinpoint your device's location on a map. In this blog post, we'll dive deeper into the world of geolocation and explore how it works on Google Maps. Whether you're an avid traveler or simply curious about technology, read on to discover the fascinating science behind this innovative tool.

Significance of competitors analysis in marketing a brand

Marketing Department Depends on Legacy Marketing Strategies

Is Display Marketing on Its Deathbed?

Ins and Outs of Targeted Marketing With Paid Search Engine Ads

What Is PPC? Pay-per-Click (PPC) is an online advertising model that allows your organization to appear above organic search results. To use PPC, you'll create a PPC campaign and select the relevant keywords/phrases (or long-tail keywords) of interest to your business in order to direct traffic to your website. Once a visitor interacts with search ads appearing on a user's device, the impression is recorded by Google Analytics and used in their reports or data mining models.

The Future of Online Surveys: Chatbots, Video Surveys, and Beyond

Purchase Intention: Color-emotion Associations

The Use of Competitive Intelligence in Business

Knowledge is power and you want to be on the side of knowledge. By asking questions, seeking feedback from your customers and providing them with data you can build relationships with them in a transparent way. You’ll develop a much deeper relationship with your audience, it will help you understand how they respond to certain messages or products and the conversations that lead to purchases. Small businesses can benefit from intelligence gathering and analysis. Intelligence gathering can be as simple as learning about your competitors and the general makeup of their business, to more sophisticated tasks like investigating trends in your industry or identifying new sources of potential leads. Get started by learning to think analytically and look in the right places for answers to any questions you have about your business' future. Competitive intelligence is the primary way you’ll gain the knowledge you need to stay ahead of your competitors. In this article, we’ll explain the concept of competitive intelligence (CI) and dig into some of the most important types of CI. It won’t take long for you to realize that CI can greatly affect your business in many ways. Because it can give your company a leg up on its competition, it has become one of the fastest growing segments in business today

Identifying the Most Important Factors That Contribute to Customers Switching to Another Brand