Harmful impacts of advertising on children.

Harmful impacts of advertising on children.

Research suggests that exposure to TV commercials can affect the way you behave. Even if your child doesn’t watch your favorite show, a commercial can be broadcast at any time of day and could entice him or her to buy a particular product. Studies have shown that children may express a desire to buy a product after one person in the commercial says they are considering making that purchase. Digital ads, whether they appear in games, on social media, or on apps, are increasingly targeting children when they play games, go on social media, use apps and in many other ways that children access the internet. These ads may harm children by leading to childhood obesity, hurt their self-image, and increase use of tobacco products, marijuana and alcohol. In this episode of Parents Helping Parents Podcast, we discuss what parents need to know in order to protect their children from these potentially harmful consequences of digital ads.

Analyzing the effectiveness of internet marketing in growing sales: A case study of American companies.

Analyzing the effectiveness of internet marketing in growing sales: A case study of American companies.

The purpose of this project is to analyze the effectiveness of internet marketing and apply it to sales growth at several subsidiaries of an international company.

5 BENEFITS OF EMPLOYEE SATISFACTION IN THE WORKPLACE

5 BENEFITS OF EMPLOYEE SATISFACTION IN THE WORKPLACE

The trend of early retirement in the young generation

The trend of early retirement in the young generation

Fire is the trend of many young people in recent years. Their goal is to become financially independent and retire early. A FIRE lifestyle, however, is not as simple or easy as it sounds. There are many factors that your retirement plan should consider before retiring and reaching this goal. Early retirement is not only a significant financial decision but also bears long-term consequences on your life.

Case study of Nike- Evaluate the role of CSR.

Case study of Nike- Evaluate the role of CSR.

Nike is one of the popular known brands who manufacture sports and clothing. It manufactures shoes through subcontractors, most of which are located in Asian countries that have large non-employed population and low cost workers. Nike had been steadfast in their commitment to make CSR a priority. The company’s determination was triggered by a steady stream of bad press regarding the environment, labor and other social issues around the world. In 2005 this attitude shifted when Nike began disclosing their CSR activities after a couple of years of silence due to legal concerns. After several audits Nike reported that a large percentage of their overseas factories have their employees working in terrible environments for low pay and in unsanitary health conditions. With Nike planning to reshape the way customers, supplies, investors and regulators see the company. They are changing it from a closed system and making it more open so that suppliers and customers can relate to Nike. One of Nike’s problems is that its leadership and management style has become “leaders beyond borders” meaning leaders reach out to more than just their professional role to engage people on shared goals. By doing this smaller trade flows between some countries will be lost as they strive to meet this goal.

NPS - Net promoter score and its application

NPS - Net promoter score and its application

The Net Promoter Score (NPS), a simple yet effective tool that has taken the business world by storm. NPS measures how likely customers are to recommend your product or service, providing valuable insights into their overall satisfaction. But it's not just about the score – NPS can be used to drive improvements and growth for your business. In this article, we'll dive into what NPS is, how it's used, its benefits, plus tips on calculating and improving your score. Get ready to take your customer experience game to the next level with NPS!

Digital transformation barriers which prevent the growth of businesses

Digital transformation barriers which prevent the growth of businesses

Digital transformation represents a fundamental change in technology, business models and behaviors that a company needs to adopt to be able to compete in a rapidly changing digital-centric economy. Digital Transformation (DT) offers tremendous opportunities for growth and provides businesses with an important competitive advantage. However, the adoption of new technologies and the use of new methods will not be sufficient if there are no clear strategies for achieving defined goals.