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Go to Market Strategy

Are you launching a new product or service? Do you want to ensure its success in the market? Then, a solid Go to Market (GTM) strategy is what you need. A GTM strategy outlines how your business will introduce and promote your offering to potential customers. Without one, even the best products can fail to gain traction. In this article, we'll explore why a GTM strategy is crucial for any business and give you some tips on how to develop an effective plan that ensures your product's success in today's competitive market.

The Most Effective Content Promotion Strategies

Building a Content Calendar: Tips for Consistent and Effective Posting

Advantages and Challenges of Targeted Marketing With Facebook Ads

How to analyse qualitative data

When we conduct research, we use qualitative data to understand people's opinions and experiences or to determine whether or not a product or service is meeting customer needs. In the digital world, we're lucky to have a wealth of qualitative data to work with. But how do you sort through this information and retrieve the details that matter most?

Can Facebook advertising help businesses to grow?

Running Facebook ads effectively is a question asked by most businesses that are just starting and doing business on the Facebook platform. Running Facebook ads effectively means creating, placing and managing ads that are relevant to your target audience, have high delivery rates, can be measured for return on investment and get clicks. If you are just starting out or getting started with Facebook advertising services, you should learn how to run Facebook ads better, first.

Manipulation tactics: how brands can get more customers

The customers are not willing to buy goods based on their benefits, then how could we make them? An effective way is psychological manipulation. Psychological manipulation of customers allows businesses to create certain feelings and emotions in the customer's mind so they can purchase goods more easily. Psychological manipulation tricks can also be used in marketing strategies to attract more attention to your product or service.

How did Google’s mobile-first index affect online marketing?

How Visual Test can help to truly move your audience

Are you struggling to capture your audience's attention and keep them engaged with your content? Look no further than visual tests! Visual tests are a powerful tool that can truly move your audience by combining captivating visuals with interactive elements.