AI-powered Market Research: Survey | Form | Quiz | Registration Form | Booking Form

Type of common useful research for SME

Mobile Business Intelligence: Allocation of Mobile Workers for Competitive Information Gathering

Competitive advantage is declining in the market, and companies are faced with increasing pressure to make better decisions faster. In order to have a competitive advantage, BI needs to stay current. A company can gain an advantage if they use mobile business intelligence (BI) systems that allow for rapid updates to the information used. This will help them make better decisions faster. The past decade has seen mobile devices become even more omnipresent, with people now able to access information and communicate wherever they are. The speed and ease of this access is a factor driving the spread of internet-enabled mobile devices that in turn has lead to the creation of a new generation of decision support systems designed for fast paced business environments.

Project Management: Agile Project Management and PRINCE Methodology

PRINCE is a highly structured project management methodology that has been used successfully for managing complex projects.

Digital Procurement Strategy

Procurement is an essential part of any business, but with the advancement of technology, it has undergone a significant transformation. Digital procurement has emerged as a game-changer in the world of procurement, and it's not just about buying products online. It encompasses all aspects of the procurement process that use digital technologies to optimize efficiency and effectiveness. In this article, we'll explore what digital procurement is, its benefits for businesses, how to create a digital procurement strategy that works for you, and some challenges you might face along the way.

WHY VALUED EMPLOYEES QUIT THE COMPANY?

There’s common assumption that today’s employees, especially those of the Millennial (born between 1981 and 1996), are tend to leave their job after working for short period of them.

Is customer experience a value added proposition?

No customers, no business

The Effects Artificial Intelligence Has Had On Society And On Business

AI is pervasive in almost every facet of life today. It is often touted as the next big technological trend, and it is driving progress in technology and business. Companies are beginning to implement AI into their products and services, while individuals are also benefiting from its many use cases. Small businesses play a vital role in our economy and have been a significant force for job growth. According to statistics, in the United States, small businesses create more than half of jobs and account for more than 40 percent of GDP." At first people thought that artificial intelligence would only be used in military industries. But now, AI has been changing the way business is done. From personal applications such as voice assistants and chatbots to team collaboration and automation of processes, AI can improve productivity and maybe even save some jobs.

How Facebook helps a business to grow?

The availability of Facebook for small businesses and for the SMEs has become an essential element of business development strategy in Vietnam. Small business growth significantly depends upon knowledge, brand awareness, reputation and recognition by consumers. Thus, access to Facebook platforms can help businesses to rank higher among their competitors through effective marketing strategies. Facebook is a business platform that allows businesses to take advantage of, exploit and develop for their own businesses. It’s our mission to help you understand how Facebook makes businesses better by making it easier for you to: Connect with the people you know; Simplify & save time for the updates you care about; Find relevant information about topics that keep your mind fresh and active; And find ways to connect with your friends, family and professionals globally. The potential of Facebook as a marketing tool is not difficult to understand. First, it has a huge number of users who are present and active on social media every day. According to the latest report of We Are Social 2019, in Vietnam, Facebook is the 2nd most visited website after Google, the social networking platform Facebook Messenger ranks 3rd in terms of active users. The total number of customers that are approached monthly from advertising (Monthly Active User) reaches more than 61 million people, in addition, the average Vietnamese people spend up to 4 hours and 30 minutes on social networks every day… These figures That said, your potential customers are present and active on this platform every day, that's why businesses can't ignore the implementation of marketing activities on the Facebook platform. The use of social networks can help you in gaining new customers and increasing sales. Fanpage represents the face of your business on a social network, helping you to reach target customers. The combined use of these two platforms will help businesses grow in both sales and brand awareness.

The Metaverse – A new digital marketing trend

In the changing technological environment, brands have begun to embrace new technologies to experiment and create. They will continue to experiment with technology trends and new initiatives to drive value for customers, who can now be a part of their personal experience and engagement. In 2022 and beyond, one of the brand's most innovative ideas is about Metaverse related concepts. This year's new product line includes Metaverse Wanderer, an interactive game leveraged on the Metaverse' creator virtual world. Metaverse is a virtual platform that combines a wide range of virtual and augmented reality technologies. These digital platforms include social media and interactive platforms, which a user can use to interact in some way. Social interaction means that users can communicate directly with each other and there’s a possibility that you could experience products, digitized stylized 3D environments and creative materials using Metaverse technology.