Are you due for a general examination? Whether it's a routine check-up or you're experiencing some health concerns, your doctor may request several types of tests to get an overview of your overall health. From blood tests to urine tests, it can be overwhelming trying to understand what each test is for and why it's necessary. In this article, we'll break down the minimum types of tests required in a general examination so that you can feel informed and confident during your next visit to the doctor.
Read more ...Cyber security is a hot topic in digital marketing. It's essential for both business and personal use. It reduces risk, increases operational efficiency and helps organizations protect themselves against potential cyber attacks. It also provides better control over sensitive data and improves customer experience by preventing fraud and abuse. With so many reasons to implement cyber security into your online strategy, here are 8 important reasons why cyber security is so important for online marketers.
Read more ...Are you tired of running marketing campaigns without seeing any real results? One reason could be that your marketing objectives are not clearly defined. Setting clear and specific objectives is essential to the success of any marketing campaign. But how do you go about defining these objectives? In this article, we will guide you through the process of setting effective marketing objectives that will help you achieve your business goals.
Read more ...At the core, artificial intelligence is about building machines that can think and act intelligently and includes tools such as Google’s search algorithms or the machines that make self-driving cars possible.
Read more ...Business intelligence is one of those hidden gems that bring your business to life. It’s not just about the technical data processing—it’s a whole different way of looking at things, from how you communicate with customers and make decisions to the steps that help you manage projects. The point of business intelligence is to provide objective and tell you information, not necessarily optimize decisions. It’s enough that stakeholders understand what happened with the product. We provide data as well as a variety of analytics to help stakeholders make decisions based on the tailoring data. If you’re an IT leader, one of the most important things you’ve got to do is ensure that everyone in your company has access to powerful business intelligence tools. By understanding what business intelligence is, why it matters, and the life cycle, you can ensure that every person in your company has access to the right tools for their jobs. In this guide, I’ll explain everything from traditional vs modern BI to how IT leaders select and implement the right tools for their team, as well as how to make the most out of them once they’ve been selected and put into place. At the end of it all, hopefully you’ll know enough about modern business intelligence practices so that they can help your team improve its performance on tasks like customer engagement or competitive intelligence. All together now…we need more data!
Read more ...AI is a combination of several technologies and techniques, including machine learning, artificial neural networks and statistical methods for determining optimal solutions to problems. It can perform analysis involving incredibly complex calculations many times faster than the most proficient mathematician. It allows us to explore variables with great flexibility and not be bound by conventional thinking. However, AI is also known to get "confused" when it encounters new problems and has difficulty finding information; it lacks intuition. This may explain why there are frequent misunderstandings between humans and machines as they both struggle with complex questions while working together
Read more ...Businesses have been through a lot in the past couple of years. Some shrank while some flourished and made profits like never before. But what was common with most of them was that the time called for stronger decisions faster. With the boom of digital transformation in businesses, a holistic approach to business intelligence and integration has unfolded that has brought a huge demand for the right skill set to sustain it. If you’re growing your business, there’s no time like the present to expand your BI and/or AI team with on-demand technical expertise. For businesses that are focused on customer satisfaction, atlas analytics is a premium destination for their IT needs. Our global consultants with advanced levels of training and certification, offer innovative solutions that meet high standards of quality, performance and cost efficiency. Our experts understand the nuances of your business and are here to provide a customized solution that fits into your requirements. As part of our trusted relationships we deliver value far beyond what it would cost if you were going it alone or via local consultants.
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