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Online marketing: Do customers prefer buying their products online?

Direct marketing is an effective way of reaching your target audience and it has been proven so. Many companies use direct marketing as a way of attracting their customers and keep them loyal to their business. You can also use direct marketing to promote your product or service by marketing directly to your customers.Businesses in Vietnam have been applying digital marketing to a wide range of prospects and customers. The chances are that many of them have not yet achieved the desired results, and they need help from professionals to make their work efficient, effective and effective.

Why does marketing content in online advertising go viral?

Comparing the new market entry strategies: Uber vs Netflix.

Uber and Netflix are both successful new market entrants in their respective industry space.

Analyzing marketing challenges in family-owned enterprises

How did Google’s mobile-first index affect online marketing?

The mobile-first indexing update (sometimes called the "Mobilegeddon" update) has been rolling out slowly over the past year. When it makes a full rollout in March 2021, more than 70% of all known, crawled sites will be switched to mobile-friendly indexing and Google will begin to punish non-compliant websites with poor performance by seeding them lower in search results. This is a serious issue for businesses because it means that millions of crawling computers are actively seeking out non-mobile versions of your site, which causes your business site to rank lower than its competitors on mobile searches. Here are all the things you need to do before March 2021:

Psychology research application to gain customers' heart

Understanding the Customer Journey: A Comprehensive Guide

The customer journey is a complex process that includes multiple steps. To optimize each step, businesses need to ensure that they have a strong online presence, clear value proposition, easy purchasing process, excellent customer service, and incentives for repeat purchases and recommendations. By understanding the customer journey and optimizing each step, businesses can increase their chances of success and build long-term customer relationships.

As businesses continue to evolve and adapt to the ever-changing needs of their customers, understanding the customer journey has become a crucial aspect of any marketing strategy. The customer journey refers to the entire process that a customer goes through when interacting with a brand, from the initial awareness stage to the final purchase and beyond. By understanding the customer journey, businesses can tailor their marketing efforts to better meet the needs of their customers and ultimately drive sales. In this article, we will explore the different stages of the customer journey and provide tips on how to optimize each stage for maximum impact.

How do companies exploit impulse buying to drive sales?

Analysis and determination of consumer buying behavior