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Leadership in marketing teams

Becoming a leader in your field demands a shift in mindset

How do ads influence consumer behavior?

Can a business succeed without social media marketing?

Text analysis in Qualitative research

Upsell and Cross-sell with Loyalty Program

Loyalty programs are used to reward customer behavior and increase customer engagement.

Loyalty programs are used to reward customer behavior and increase customer engagement. Any customer who has purchased a product once can be considered a loyal customer - those that return for more. Companies who can keep customers loyal are those who use loyalty programs effectively. Loyalty programs can be an effective means of driving customer loyalty and retention, which helps an organization generate revenue, increase referrals and achieve overall growth. These programs typically require less overhead than acquiring new customers and tend to help organizations avoid additional marketing costs in the long-term. Loyalty programs are especially helpful for existing clients, who continue to source products or services from their favorite businesses even after they've made a purchase.

Product & Concept Innovation Cube (PCIC)

Analysis and determination of consumer buying behavior

Geo-Location Mapper

Have you ever wondered how Google Maps knows exactly where you are? Or how it can suggest the best route to take based on your current location? The answer lies in a powerful feature called geolocation, which uses a combination of GPS, Wi-Fi, and cellular data to pinpoint your device's location on a map. In this blog post, we'll dive deeper into the world of geolocation and explore how it works on Google Maps. Whether you're an avid traveler or simply curious about technology, read on to discover the fascinating science behind this innovative tool.

Are well-known brands always good in quality?