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History of Social Media Marketing: The Most Noteworthy Successes

If you think the best thing about social media marketing is how easy it is to get started, think again! The ability to connect with people on a truly personal level has opened up so many new doors for brands. But to be successful, that communication needs to be real. And that means being authentic, flexible and scalable – all of which are difficult when social media marketing first starts out.

Multidimensional Modeling for Social Business Intelligence

In this paper, we describe the concept of social business intelligence (SBI) in order to describe its scope and aim. The applicability of SBI was explained, followed by an outline of its benefits and drawbacks. Moreover, we discuss topics as the main component of a topic hierarchy and outline its challenges. Afterwards, we introduce a reference architecture for SBI that has been formulated based on the core concepts outlined above. We illustrate the utilization of our proposed architecture by describing two particular implementations specific to query performances and to our meta-star approach. Finally, some experimental results are presented for topic queries within our system as well as for various query executions performed with different volumes of textual data available for aggregation in a real context (Filipino auctioning sites).

Acquisition of new customers vs retaining existing ones, which one is more challenge?

Majorly, customer retention and acquisition are the two types that can affect business sustainability and growth. Any business relies on the efficacy of its employees and the loyalty of its customers.

Social media and the survival of a business.

Social media marketing can be a great way to build your brand and increase awareness. If you don't have a social presence on social media, it might be time to change that. In today's competitive landscape, it's essential that you have a strong online presence. Don't allow yourself to be left out in the digital world! This blog was originally titled "Your business won't survive without social media in the long run" and was actually posted on Medium this November. But with so many other popular posts coming out at the same time, it looks like we're going to have to start a new series of posts on this topic! I see your point but it seems a bit alarmist. I think you're missing the bigger picture - in the state the world is in, with so many unknowns, there's no doubt that we need more answers than more uncertainty.

The Best Social Media Platform to Use for B2B Marketing

Today, 40% of B2B buyers use social media to help inform their purchasing decisions. That’s why B2B marketing leaders are devoting an average of 12.2% of their marketing budgets to social media, according to Gartner. Position yourself as an expert in your field and get others to follow your lead, using high-quality content that showcases your understanding of your industry, tools and technologies.

THE RELATIONSHIP BETWEEN PRICE & BENEFITS

When valuing a product, the business has to consider consumer’s perceptions of prices and how it affects their buying decisions.

Improving Self-Discipline and Time Management Skills in Students

There is no one right way to manage your time, but good habits lead to more productivity. Time management is crucial for any job or career in today's fast-paced world. Let us help you improve your time management skills! A lot of people feel that time management is a talent—and in a way it is. However, there are many different types of time management and it does require practice to learn how to effectively use time-management skills in your work life. In this article, we’re going to teach you everything you need to know about time management. We know how difficult it is to manage one’s time, but with a little practice and focus, these tips will have you managing your time more efficiently.

The Importance of Singularity and Artificial Intelligence to People

Should you feel bad about pulling the plug on a robot or switch off an artificial intelligence algorithm? Not for the moment. But how about when our computers become as smart—or smarter—than us? In the case of robots and machines, the answer is no: We don’t want to live in a world where we outsource our thinking to computers or robots. And with AI algorithms, we need to make sure that our systems are built with safety and security in mind This paper examines three interrelated questions concerning the impact that artificial general intelligence will have on human-robot interaction. First, how can we create robots that act as good partners with humans? Second, what forms of existence should be afforded to artificial intellects? And third, how do we ensure that such entities are treated with dignity and respect? The paper suggests a framework for examining AGI ethics that believes that humans must be active participants in any future form of intelligent life and create guidelines for development and deployment of AI agents. Recently published in Guide to Deep Learning Basics, a collection of papers and treatises that explore various historic, scientific, and philosophical aspects of artificial intelligence. Borna Jalsenjak, scientist at Zagreb School of Economics and Management discusses super-intelligent AI and analogies between biological and artificial life in his essay titled “The Artificial Intelligence Singularity: What It Is and What It Is Not.”

Infographic/Facts about E-commerce industry in Vietnam/Southeast Asia

E-commerce refers to the sale or trade of goods or products through an electronic network.