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Digital Procurement Strategy

Procurement is an essential part of any business, but with the advancement of technology, it has undergone a significant transformation. Digital procurement has emerged as a game-changer in the world of procurement, and it's not just about buying products online. It encompasses all aspects of the procurement process that use digital technologies to optimize efficiency and effectiveness. In this article, we'll explore what digital procurement is, its benefits for businesses, how to create a digital procurement strategy that works for you, and some challenges you might face along the way.

What Are the Impacts of Artificial Intelligence on the Creative Industries?

As the AI revolution continues, it has been widely predicted that the artistic domain will soon be completely overtaken by machines. In fact, there's already some solid evidence that creative industries such as music, advertising and even film are being transformed by AI—and not just in terms of how we interact with them but also in how they are derived from our interaction with them.

Is Corporate Social Responsibility a Marketing Strategy?

The public today not only evaluates a good brand by its annual cash value, but also by its impact and responsibility on society as a whole. By incorporating these new paradigms into the brand portfolio, Unilever has been able to develop brands that create significant value for society through their relationships with employees, entrepreneurs and consumers. In recent years, the term CSR (Corporate Social Responsibility) has become increasingly popular. The public has become more concerned about companies and the environment, in particular because businesses are discharging untreated waste into rivers and mangroves. Cases like this have made the public even more concerned about the issue: corporate responsibility for sustainable development of the community.

Big Data Mining and Business Intelligence Trends

Since the turn of the century, a plethora of technological advances have helped to position businesses and IT users in entirely new ways. Cloud technology and mobile applications have brought together business professionals, who can now access their files, contacts, and other company information on their very own devices. This has fundamentally changed how they communicate with each other as well as how they interact with their clients via mobile devices. Big data mining is one of the most rapidly growing technologies in this sphere. It employs collective data mining or extraction techniques that perform on huge volumes of data. One of the most rapidly growing technologies in this sphere is business intelligence, and associated concepts such as big data and data mining.

Analyze the functions of mobile marketing.

With the trend of using mobile phones as popular today, Mobile Marketing is a very interesting form of marketing. It is gradually becoming an important trend and chosen by businesses to promote their products and services. So what is Mobile Marketing? Let's find out with Vietnix in the article below.

Social media management and marketing.

Content sharing on social media is one of the most effective ways to build brand awareness, attract customers and generate sales. Social media platforms provide an opportunity for businesses to connect with potential customers who are interested in their products or services. There are 3.78 billion people worldwide that use social media when they make purchasing decisions, and 54% of them rely on reviews and recommendations to help guide their decision making process. You might think that the average American spends X hours online each day, but you’d be wrong. While there is some truth to the fact that we tend to spend more time online these days, the time spent online by consumers has decreased over time. With the introduction of the next pandemic, we’d like to remind you that your online presence matters more than ever. As a result, your profile will be updated as soon as we detect a new outbreak, with more options to report on your current health in order to help other users know if they can safely interact with you. Using platforms like Facebook, Twitter, Instagram, and Snapchat can help you connect with your audience where they’re spending the most time. This is especially true when talking about your social media sites due to the fact that most people are using these platforms to feel connected but also to avoid attention in today’s society.

Infographic/Facts about E-commerce industry in Vietnam/Southeast Asia

E-commerce refers to the sale or trade of goods or products through an electronic network.

Improving Self-Discipline and Time Management Skills in Students

There is no one right way to manage your time, but good habits lead to more productivity. Time management is crucial for any job or career in today's fast-paced world. Let us help you improve your time management skills! A lot of people feel that time management is a talent—and in a way it is. However, there are many different types of time management and it does require practice to learn how to effectively use time-management skills in your work life. In this article, we’re going to teach you everything you need to know about time management. We know how difficult it is to manage one’s time, but with a little practice and focus, these tips will have you managing your time more efficiently.

Why do businesses need to develop a content marketing strategy?

Content marketing is an essential piece of your company's success strategy. As one of the most effective methods of growing audience engagement, developing your brand presence, and driving sales, content marketing is a mission-critical growth method for most businesses.