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Supply chain challenges and trends- The influence of globalization and the digital revolution.

In recent decades the world has become much, much smaller than it used to be. The internet and significant improvements to transportation infrastructures has turned the world into one globalized international trade market. This means that firms from any country can sell their products anywhere in the world by simply putting them on a shipping container on a ship and send them to their destination. This is made possible by a vast infrastructure that allows for the shipment of goods anywhere in the world with relatively little time, effort or cost. Freight-forwarding is the process of basing your shipment on an exact delivery date or location instead of relying on a general delivery date and/or location. This can help you secure a high-quality product, avoid shortages, and increase your bottom line by helping to reduce inventory costs. However, even with these benefits, it's important to understand the potential risks that can come from international freight forwarding. Globalization is changing the ways we do business, but what does it mean for your suppliers and products? In this article, you’ll learn how globalization impacts supply chain management, and how you can insulate your supply chain from the worst of its effects.

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Effective use of Snapchat and WhatsApp in marketing and promotion

Snapchat and WhatsApp are the leader in consumer messaging, with more than 1 billion monthly active users. It’s time to get down with the kids and take a closer look at what millennials are doing on these platforms. The younger generation is not just texting each other anymore; they’re using digital platforms like Snapchat and WhatsApp to communicate with their friends, build relationships and share ideas. Social media is the new frontier for consumers. It's where they go to find out more about your business and what you do. Social media websites and platforms need to be up to scratch for Google to take your business seriously in the search ranks and for customers to keep your brand top of mind. There are lots of great methods of seriously effective but super low-cost advertising that you should be taking advantage of but Snapchat, WhatsApp & YouTube are high up there with the best of them.

THE RELATIONSHIP BETWEEN PRICE & BENEFITS

When valuing a product, the business has to consider consumer’s perceptions of prices and how it affects their buying decisions.

Innovative Techniques in Content Marketing 5.0

Is Display Marketing on Its Deathbed?

How Customer Satisfaction Affects Sales Performance

Agile Business Process Development: Why, How, and When

Agility, agility, agility! Whatever your role in the agile process and whatever you need to do, Agile Business Process Development provides everything you need from an agile process perspective.

How Can Artificial Intelligence Help Us Understand Human Creativity?

Maybe you’ve been frustrated by the process of creating multiple color swatches of an item, or scouring through endless data sets to find what exactly is causing a decline in your sales. Well, as an innovative business mind, you are not alone! Imagine saying goodbye to this tedious task and instead using that time for something more strategic and useful. AI can help you accomplish your strategic goals faster and with fewer errors while freeing you to focus on being truly strategic in your work. Even at its most powerful, AI doesn't replace human intelligence; rather, it helps people do what they love better and faster while opening the door to new and exciting ways to experiment, test, and learn from customers to create dramatically improved experiences.