AI is fundamentally reshaping how companies and consumers interact. Over the last two decades, we’ve seen unprecedented advances in machine learning and advanced algorithms that allow machines to learn by themselves. AI is everywhere — from self-driving cars and smartphones that teach themselves to find your phone or money, to online apps that can recommend restaurants and hotels based on their past experiences.
Read more ...There are many advantages to using social media: It allows you to engage in conversations in more open, real-time ways than ever before.
Read more ...A large part of the job of a business manager is to oversee their company's day-to-day operations, including planning and implementing new strategies. This role needs to be able to establish clear goals, develop plans and keep them on track. It's also important that the person in this position can lead by example, ensuring that all staff are aware of what is expected from them. A degree in Business Administration or Finance will help boost a business manager's credentials, but it's also helpful if you have experience gained from holding senior roles in another industry or working for an established consultancy as a management consultant.
Read more ...In the mid-nineties, software development companies began to come to the realization that “business as usual” simply wasn’t working for them. The traditional business model involved extensive planning, rigid constructs, and bureaucratic hurdles. In response, software developers began to combine old ideas with new until they found a combination that worked for their situation. The Agile Manifesto is a set of principles that describe how teams can work most effectively. These are the principles that were created to be consistent with how people at Frederick Consulting had been working, as well as what they believed in, and they wanted to help other people go down this path. Although the Manifesto describes a method of working, it also promotes values and ideas. The Manifesto for Agile Software Development is an example of where someone took a large body of existing knowledge and distilled it down to 11 key points for "guiding practices that support teams in implementing and executing with agility."
Read more ...Business intelligence dashboards give you a more effective means of gaining greater insight into your side of the business, without having to go back to IT or business analysts for more data. The possibilities are endless, from creating interactive dashboards that allow the business to make better decisions, all the way up to real-time analysis of trends, lessons learned from past experiences and insights into how you will grow best in the future.
Read more ...Customer tracking is a tactic that allows business owners to know who their customers are, where they live and what their shopping habits are. Once you gather this information, though, what do you do with it? You can put it to work for your small business in several useful ways. For example, if you know when your customers shop online, you can send them email or text messaging reminders to go out and buy that new TV or computer you mentioned at the meeting last week. Or perhaps you should wait until the next time they are inside a store (maybe you should wait for someone to walk into another store!) before sending out an email detailing the same information about a special deal/discount going on at a competitor’s store.
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